Introduction

With over 7 years specialising in product design and UX/UI design, and over a 15 years in the wider reaIm of design, I bring extensive expertise to creating impactful user experiences. My work spans tech, gaming, crypto finance, renewables, and health.

With over 7 years specialising in product design and UX/UI design, and over a 15 years in the wider reaIm of design, I bring extensive expertise to creating impactful user experigamingences. My work spans tech, , crypto finance, renewables, and health.

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Expertise and Success


My career journey has been marked by a dedication to understanding user psychology and behaviour, ensuring that every design decision is rooted in meeting both business needs and user preferences. With a proven track record at Valsea IT improving customer retention, leading to a 70% increase in FTDs and an overall profile margin increase of 20% my extensive background in initial product design enables me to translate ideas into polished and user-friendly digital solutions that drive business success.


Client-Centric Approach


Known for my collaborative and client-centric approach and design process, I prioritise open communication and understanding throughout every project. By engaging with stakeholders and team members, I foster a culture of innovation and continuous improvement, resulting in exceptional design outcomes.

Research & 
Strategy

  • Usability principles

  • Data driven strategy (KPI's/OKR's)

•    Stakeholders Interaction

•    Branding / Design System

  • Usability principles

  • Data driven strategy (KPI's/OKR's)

•    Stakeholders Interaction

•    Branding / Design System

Creative 
Direction & 

Design

  • UX/UI oriented

  • Attention to detail

  • B2B, B2C & SaaS

•    Ownership approach

  • Agile frameworks

•    Project management
•    Multidisciplinary tasks

Whether you're launching a new venture or refining an existing product, I am committed to collaborating with you to create an experience that delights users and drives business growth.

Whether you're launching a new venture or refining an existing product, I am committed to collaborating with you to create an experience that delights users and drives business growth.

Whether you're launching a new venture or refining an existing product, I am committed to collaborating with you to create an experience that delights users and drives business growth.

Get in touch today to discuss how I can help you unlock your products 2.0! Let’s get on a call and make it happen with intuitive and impactful design solutions.

Get in touch today to discuss how I can help you unlock your products 2.0! Let’s get on a call and make it happen with intuitive and impactful design solutions.

Get in touch today to discuss how I can help you unlock your products 2.0! Let’s get on a call and make it happen with intuitive and impactful design solutions.